Different Phases in the Evolution of QSR in India are –
1. 1990s – Entered India in the 1990s and started challenging Indian organized restaurants who had early mover advantage.
2. 2000-2010 – Demand and Acceptability grew and Tier 2 cities and below also started accepting the QSR concept.
3. After 2010 – Entry of Regional players in the space and the space gaining acceptance pan India and growth being registered with New Age consumers.